Starfetch needed to explain a complex financial product through a clear digital experience. Its identity, product information and user journey had to work together so visitors could understand the proposition, explore the platform and find a direct way to get in touch.
We created a visual identity and designed the platform around clear navigation and focused product screens. We then developed the web app with a React and TypeScript frontend, a Node.js and Express backend, and an AWS deployment workflow.
React JS ( Frontend )
Typescript ( Frontend )
Express ( Backend )
Node.js ( Backend )
MongoDB ( Database )
Redis
Figma
Adobe Photoshop
Adobe IllustratorAmazon Web ServicesEC2 InstanceS3 Buckets
Jenkins CI/CD PipelineFinancial products need more than a striking first screen. We gave the platform a consistent visual system and organised its pages around what visitors need to understand and do next. The design keeps product details readable and actions easy to locate.
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
We designed the interface to make a detailed financial proposition easier to navigate. Product information, action cards and forms follow a consistent pattern across the screens shown.
The desktop layout introduces the proposition, highlights the available product journey and places the main action where visitors can find it quickly.
The trade interface groups the product overview and transaction controls in one view, helping users review the information before taking an action.
This page gives visitors space to understand Starfetch’s background and the thinking behind the platform.
A focused form provides a direct route for questions and enquiries, with clear fields and a visible submission action.
The new Starfetch website successfully captures their brand identity and provides a superior user experience, positioning them strongly in the SaaS market.